January 11, 2017 | Author: Meagan Perkins | Category: N/A
Download ASK ABOUT ALL OF OUR OTHER CERTAINTEED PRODUCTS AND SYSTEMS:...
ASK ABOUT ALL OF OUR OTHER CERTAINTEED® PRODUCTS AND SYSTEMS: ROOFING • SIDING • TRIM • DECKING • R AILING • FENCE GY P S U M • C E I L I N G S • I N S U L AT I O N www.certainteed.com
http://blog.certainteed.com
CertainTeed Corporation P.O. Box 860 Valley Forge, PA 19482 Professional: 800-233-8990 Consumer: 800-782-8777
© 1/15 CertainTeed Corporation, Printed in the U.S.A. Code No. 20-30-218
Table of contents First, you must close the sale, then you have to install the roof, and finally, you need to make money doing it. We’ve developed tools to help you accomplish each of these steps. This catalog is divided into six sections. In each section you’ll find a variety of brochures, books, APPs and other tools to help you succeed in business. The Contractor’s EDGE™ program supports each aspect of your business. We understand that different contractors have different business needs, and the Contractor’s EDGE programs reflect this diversity. Gain product knowledge and installation expertise from the best roofing manuals in the business. Earn the industry’s most meaningful credentials: education-based, straightforward and free of charge. Companies that have a CertainTeed credential, gain exclusive benefits in sales, marketing and business support.
Get the EDGE!
we understand
Selling Resources....pg2 MarketBuilder™
Installation Resources..............pg28
Management Resources................pg50
Sample Board Carrying Cases
Shingle Applicator’s Manual
PROSULT™ Network
Business Cards
Flintlastic® Application Handbook
Certified Contractor’s Network
Job Site Signs
Flintlastic SA Installation Guidelines
Bilingual America™
Credentialed Job Site Signs
NRCA
Remodelers Advantage® INC.
Proposal Folders
Serving up Safety
Estimate Folders
Mobile Training Vehicles
Credentials...............pg54
Customized Folders
Roof Slope Card
ShingleMaster™
®
SELECT ShingleMaster™
Customized Sell Sheets
SureStart™ PLUS
PostCards
eResources and Software.........pg36
Lead Detective
Digital Marketing Library
Gold Star
Credentialed Truck Logo Decals
Idea Center
MyEDGE™
Ads on Wheels®
Roofing Guide App
Find A Pro
Advertising Banners
Colorview
Customer TrackRecord™
Understanding Warranties
Colorview Mobile App
Roofing Responsibly™
Protecting Your Home
Technical and Installation Information
Ford Vehicle Program
Homeowner’s Guide to Reroofing
SAM App
Contractor’s EDGE University
Choosing A Professional Roofer
CertaSpec™ Online
Shingle Technology Manual
Home Service Website Solutions
Promotions..............pg66
Anatomy of a Shingle
MarketSharp®
Homes for Our Troops
Integrity Roof System™
EagleView® Technologies
GreenSky™ Financing
HailStrike™
Roofs for the Red, White & Blue Plus The Silver Too
Sandler Sales Training®
AccuLynx™
No Limits
Home Improvement Leads
Roof Chief
Angie’s List™
Remodeler’s Business Tools Suite
Doorknob Hangers
® ®
Silver Star
how you do business You can order items from this catalog online. Simply go to: www.certainteed.com/brc or, we’ll be happy to take your order via fax or the USPS using the order form located at the back of the catalog.
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presentation materials
C e r t a i n Te e d p r o v i d e s a b r o a d a r r a y of tools to help you generate leads, package your proposals and close the sale.
MarketBuilder™ Only for credentialed companies This valuable marketing program offers a variety of professionally designed
Attractive presentation materials add a professional look to your proposals Lead generation and customized sales tools
items that can be customized with your company name and logo. Log onto the MyEDGE website, click on “Marketing Materials”, then click on “MarketBuilder”. For questions or help ordering materials,
Informative leave-behinds to educate customers Job financing programs to close sale
please contact: Robin Fox or Brandy Smale 610-367-7599.
Shirts, truck signs and job site signs to enhance your company image Product knowledge and sales training to differentiate your company ’s sales proposition
selling res o u rc es
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presentation materials
generate leads and promote company image
Sample Board Carrying Cases
Business Cards Your first impressions means everything
Perfect for carrying good-better-best sample boards to offer the homeowner a choice Heavyweight canvas case keeps sample boards looking
like new. Holds three sample boards, plus a binder.
include your company information, logo and credentials to set you apart from the competition. 3.5" x 2" full color - 1 side 500 qty - $70 / 1,000 qty - $80
20-20-108 One qty - $80 20-30-395 (carrying case for small boards – 24"h x 13-1/2" w) One qty - $70
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generate leads and promote company image
Job Site Signs
Credentialed Job Site Signs
24" x 24" die-cut bright white sign printed on two sides, with metal stand
24" x 24" sign printed full color on two sides
20-30-311 Standard CertainTeed Signs 20-30-312 ShingleMaster Signs 20-30-313 SELECT ShingleMaster Signs One set (each) of 12 - $175
Your Company Name (available with the CertainTeed logo, ShingleMaster Logo or SELECT ShingleMaster logo). Another Successful Project. 10 qty – $90 25 qty – $200 50 qty – $350 100 qty – $600
Complete imprinting information on order form. Allow three to four weeks for delivery.
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presentation materials
Proposal Folders
Estimate Folders
Two-pocket, heavyweight folders for submitting proposals to prospective customers
Sets you apart from your competitors and helps you up-sell
Helps homeowners select shingle type.
Includes space for your company’s business card.
Designed for the good-better-best selling technique.
20-20-783 Two-Pocket Folder 100 qty - $20 (Discounted Price)
Includes a pocket for your company proposal and brochures. lso available are SELECT ShingleMaster™ A and ShingleMaster™ and versions that promote your company credential.
Standard Version 20-30-260LM $15 per pack of 50 Discounted Price) ShingleMaster Version 20-30-260SM FREE SELECT ShingleMaster Version 20-30-260SSM FREE Maximum order quantity: 100
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presentation materials
Customized Folders
Customized Sell Sheets
These sales presentation folders show your credential, your company name and logo on the front cover
These sell sheets include your company name, logo, phone number and the CertainTeed products that you choose to promote
The Integrity Roof System™ is displayed on the back cover and there is a business card holder as well as space on the inside pockets to include additional information about your company. 250 qty – $707 / 500 qty – $846.00 1000 qty – $1,127 / 1500 qty – $1,357
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One-Sided Sell Sheets 250 qty – $70 / 500 qty – $125 / 1000 qty – $188 / 1500 qty – $270 Two-Sided Sell Sheets 250 qty – $119 / 500 qty – $225 / 1000 qty – $338 / 1500 qty – $429
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generate leads and promote company image
Doorknob Hangers
Postcards
Professional advertisements proven to generate leads
Custom postcards are an easy, cost-effective and proven way to generate leads
Customized with your company information. Create leads by placing on homes surrounding existing job sites. Complete imprinting information on order form.
The designs can be used as part of a canvassing program or as a stand alone direct mail campaign. Simply customize with your company information and logo. We print and ship them to you for addressing and mailing.
20-30-315 Hail Of A Storm 20-30-316 What’s All The Commotion About 20-30-317 Stormy Night 20-30-318 Have You Looked At Your Roof Lately 100 qty - $20
250 qty - $85 500 qty - $130 1,000 qty - $215 2,500 qty - $445 5,000 qty - $650 10,000 qty - $890
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generate leads and promote company image
Lead Detective Postcards These postcards are a very cost effective method to generate leads in neighborhoods where your company is currrently working and installing roofs
Credentialed Truck Logo Decals Use these eye-catching logo decals on your company vehicles to advertise your credential
CertainTeed
CertainTeed
12" x 12" full color One qty - $8
Your personalized postcards are mailed to 200 homes surrounding a job site address that you supply, for just $150.
Print and Mail We print and mail them for you. 500-999 qty - $.37 1,000-2,499 qty - $.27 2,500-4,999 qty - $.19 5,000+ qty - $.14
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generate leads and promote company image
Ads On Wheels
Advertising Banners
Turn your vehicles into rolling billboards to generate leads for your company
This is ideal product for exhibitions, home shows and showrooms
Ads On Wheels is a full service company specializing in vehicle wraps that provides
no tools required. Display your company name, company information
full graphic design, printing and local installation services anywhere in the United
and a marketing message.
States and Canada. Their design team can take your ideas all the way to the final product, or you can provide your own artwork.
Affordable, lightweight and portable, it assembles in less than a minute with
This banner stand is 31.5" wide by almost 7' high. The banner retracts into an anodized aluminum cassette and comes with a padded carrying case for storage and transportation. 2 versions are available or you can contact us for a custom design. Full color - 1 side One qty - $200
Ads on Wheels uses premium vehicle wrap materials which are warranted for seven years and specifically designed for each customer. Ads on Wheels offers an exclusive 15% discount to CertainTeed credentialed contractors when you display the CertainTeed logo on your wrap. To learn more, visit www.adsonwheels.com or call 800-237-6694.
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educate homeowners
Understanding Warranties Covers all the important questions about
Homeowners’s Guide to Reroofing Explains the reroofing process
warranties and contracts.
from start to finish.
Include this with you sales proposals.
Use for lead generation in neighborhoods
20-20-1718
ready for renovation and include this with your
50 qty - $5
sales proposals. 20-20-1698 50 qty - $5
Protecting Your Home From Ice Dams Justifies the contractor’s recommendation to install WinterGuard underlayment, attic ventilation and insulation. 20-20-1697 50 qty - $5
Choosing a Professional Roofer Helps homeowners select a roofing contractor for reasons other than price. Explains how to separate reliable contractors from the fly-by-nights. 20-20-1567 50 qty - $5
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educate homeowners
Shingle Technology Manual
Anatomy of a Shingle
Product knowlegde and sales strategies for contractors
An inside look at the science of manufacturing an asphalt shingle, complete with actual samples
Gain a better understanding of shingle quality, design, warranties and the manufacturing process.
Use as a visual sales aid to explain how a shingle is made by showing
Explains the Good-Better-Best selling technique.
the materials used in the manufacturing process.
Earn the Shingle Quality Specialist qualification by passing the 50 question test. Includes one Shingle Technology Manual and test card. 20-30-128-A FREE
CertainTeed
Shingle Quality Specialist™ This is to certify that
has earned the title of CertainTeed Shingle Quality Specialist™ having successfully passed the CertainTeed Shingle Technology Manual test.
The Shingle Technology Manual test is a challenging series of questions on current manufacturing technology and related subjects, discussing complex shingle technology and quality. This program provides a comprehensive overview of asphalt shingles, from product components and design features, to price considerations and warranty provisions. Tom Smith President, CertainTeed Roofing
Code No. 20-30-113 © 2014 CertainTeed Corporation, Printed in U.S.A.
20-20-3519 $50 – For pack of 25 FREE for ShingleMaster™ and SELECT ShingleMaster™ Max qty 25
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educate homeowners
Integrity Roof System™
Benefits to you... A professional spec and more profits Benefits to your customers... Extra protection and peace of mind
Explains the components of a complete roof system and convinces the homeowner of its necessity
•W interGuard™ – prevents leaks from ice dams and wind-driven rain •R oofers’ Select™ or DiamondDeck™ – high-performance underlayment •S hingles and accessories – complete your roof system with products designed to complement one another, including the starter course, shingles and corresponding hip and ridge caps •V entilation – helps guard against premature roof deck deterioration •F lintlastic® roofing – a selection of low slope roofing products Brochure 20-30-235 50 qty - $5 Hip & Ridge Caps Shingles
CertainTeed Ridge Vents Roofers’ Select™ or DiamondDeck™
WinterGuard™
Starter Shingles
The Intergrity Roof System Sample Board 22
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selling tools
Greensky™ Financing Program
Sandler Sales Training®
Offer your customers no interest, no payments and watch your business grow
With over 40 years of proven success, Sandler Training is a world leader in professional development and leadership training
GreenSky has a variety of point-of-sale credit products that will delight your
With more than 250 training centers around the world, Sandler is uniquely positioned
customers and give you a competitive advantage to close more deals.
to help your team increase sales growth through professional development.
for
credentialed
contractors
Sandler training tools enable team members to maximize the performance Advantages of this consumer financing programs include:
of their organizations and themselves.
•S imple, fast paperless process for your customers
Only For Credentialed Companies:
•H igh approval rates with credit limits up to $55K
training center to obtain discounted pricing on a training
•N o interest and no payments promotions
Sandler Online Resource Center:
• Low monthly payment plans
The Resource Center delivers the resources
Discount Coupon for Sandler Training: Use at your local Sandler program that meets your needs.
of Sandler Training directly to users at the point
•S taged funding to improve your cash flow
of need—24/7. The experience of Sandler helps
•E asy settlement with no sales contracts required
subscribers find solutions to the toughest sales challenges. Sandler Sales System CD: How to apply the Sandler techniques and concepts in your company’s world. These audio recordings can be used in a formal training
Log onto MyEDGE™ website. Become a GreenSky Dealer today. Use your CertainTeed Sponsor number 336 and enroll at www.greenskycredit.com by clicking sign up now.
session or by individuals during “windshield” time, or whenever it fits their schedule.
Log onto the MyEdge™ website for more information.
Have Questions? Call your Dealer Representative directly with questions. Jesse Davis 404-832-4124
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generate leads
Home Improvement Leads
Angie’s List®
Your source for turning leads into customer
Lead generation
Home improvement leads (HIL) is a driving force in online lead generation — connecting qualified homeowners with high-quality home improvement companies. Best service in the industry A dedicated marketing consultant is assigned to your account to help you. High quality leads for your business Our tier 1 sources are the highest in the industry, generated through SEM & SEO campaigns. Team of experts to optimize costs A marketing partner to help you gain market share and lower acquistion cost. How it works You choose: coverage area / type of qualified leads / volume of qualified leads. Log onto MyEDGE™ website.
Dealer VIP Services Concentrated outreach by Advertiser dedicated Angie’s List team Expedited report generation requests Quarterly Educational Seminars on Angie’s List Best Practices(Webinars Training Sessions) Advertiser dedicated Angie’s List account managers Dealer Advertising Program: Advertising Program – Qualified and eligible Advertiser Dealers will receive: 15% off the list rate for Angie’s List advertising products purchased in the Roofing category: Online Category Positioning Ads, Publication Coupons, Call Center and Keyword placement Angie’s List will contact the Advertiser Dealers to consult on best practices and set up advertising programs SELECT ShingleMaster™ exclusive discount on advertising. Log onto MyEDGE™ website.
Credentialed contractors receive a 24% discount on qualified leads, which equate to $45 per lead (Retail price $59/lead).
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installation tools and training
The foundation of any successful roofing business is an unwavering focus on q u a l i t y w o r k m a n s h i p . C e r t a i n Te e d l e a d s the industry in the development of educational resources for installers. The Shingle Applicator ’s Manual, a comprehensive reference guide with information o n g e n e r a l r o o f i n g t o p i c s a n d C e r t a i n Te e d shingle installation techniques Videos, APPs and other tools Discounts on NRCA courses and membership
Shingle Applicator’s Manual Master Shingle Applicator™ Contractors say it’s the best installation manual in the business. Earn the Master Shingle Applicator’s qualification by passing the on-line test. Includes one manual and test card. Also, see SAM APP on page 43. 20-30-202-A English FREE 20-30-158-A Spanish FREE
Shingle Applicator’s Manual DVD Kit Augment your training program by viewing this companion video. Includes one manual and DVD, and three test cards. 20-30-243-A (DVD) English One kit - $10 20-30-334-A (DVD) Spanish One kit - $10
installation res o u rc es
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installation tools and training
Flintlastic® Application Handbook
Flintlastic® SA Installation Guidelines
An educational program for low slope roofing contractors
Demonstrates proper installation of Flintlastic SA,
This reference manual covers the application methods for BUR, SBS, APP and SA roof systems, flashing details, safety tips and more.
a self-adhering SBS modified bitumen roofing system. Shows application methods for 2-ply and 3-ply systems, including edge details, tie-ins to shingle roofs, penetration flashings, etc.
COMM-243 COMM-131DVD
One qty - FREE
One qty - $5
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installation tools and training
National Roofing Contractors Association
Serving Up Safety A recipe for avoiding falls on the job NRCA’s fall-protection compliance
Phone: 800-323-9545 Website: www.nrca.net
National Roofing Contractors Association
program is a comprehensive tool for training new and seasoned roofing workers about all aspects of fall
What can NRCA do for you? Consider NRCA a business partner-supporting you with up-to-date industry news,
protection for roofing work.
insight and information, in addition to exclusive benefits that provide your company
You’ll receive everything you
a competitive advantage. Join NRCA and become a part of top-tier professionals
need to know to comply with
dedicated to advancing the roofing industry.
the OSHA’s fall-requirements.
NRCA helps you: • Gain exposure for your company • Easily answer technical issues that arise on a project • Educate your workforce • Save money on services you use every day To find a list of NRCA’s technical and educational programs visit: www.nrca.net/education How to Join NRCA Join at www.nrca.net/join or call (800) 323-9545.
20% discount on NRCA Product Catalog purchases for ShingleMaster™, SELECT ShingleMaster™ companies and STAR Contractors.
$350 FREE to ShingleMaster™, SELECT ShingleMaster™ and STAR Contractors Log onto MyEDGE™ website.
This online training program will help you gain a better understanding of all aspects of fall-protection in roofing work. This self paced program consists of video content specific to each state, printable study guides, a quick reference handout for on-the-job use and excerpts from federal and state regulat ions.
Ce NationartainTeed is ple l Roofi ased latest fang Contractorsto offer the ll-prote ction coAssociation’s urse.
Serving Up Safety: A Recipe for Avoiding Falls
on the Job
After you have finished the 5 training sessions, you will be asked to comple te a 20 question examination. When you successfully complete the program you can produc ea customized, printable certificate of comple tion.
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Visit shop.nrca.net and enter code CT20 at checkout!
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Certain Serving Teed is up Safe ty
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Retail cost is $350.00. FREE to ShingleMasters™ SELECT ShingleMasters™ and STAR Contractors, compliments of CertainTeed.
Roofing © 4/14 CertainTeed Corporation, Printed in the U.S.A. Code No. 20-30-392
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installation tools and training
Mobile Training Vehicles
Roof Slope Card
The Contractor’s EDGE™ Mobile Training Vehicle (MTV) provides contractors with education, training and business support. Every MTV unit and event features the following:
A practical multi-purpose estimating tool
• Product knowledge and engaging displays • Product application and installation instruction
Use the proper angle to judge roof slopes from 2/12 18/12 and calculate roof material waste factors.
• Live demonstrations and educational DVDs • A wide selection of samples and literature • Gifts and give-aways for contractors
20-30-248 10 qty - $5
Contact your local Territory Manager for more information.
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www.certainteed.com
C e r t a i n Te e d o f f e r s s o m e v e r y e f f e c t i v e software and online resources that can help you gain the edge on your competitors.
V i s i t w w w. c e r t a i n t e e d . c o m for a variety of useful marketing tools and technical information
Estimating sof tware
Digital Marketing Library Website: www.certainteed.com/dml Effective advertising is only a mouse-click away. Here you’ll find everything you need to create eye-catching ads and websites: photos, logos, artwork and text. And, ready-made finished ads and radio scripts are also included.
Lead generation sof tware Business sof tware
eresources an d s o f t w a r e
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www.certainteed.com
Idea Center
Roofing Guide App
Website: www.certainteed.com/idea-center
Easy and efficient source to:
Photographs of individual shingle color swatches and corresponding images of the
Showcase CertainTeed region-specific product lines and colors, hi-res swatches and house photos.
shingles applied to a roof help customers visualize the appearance of different CertainTeed shingle styles. Excellent online selling tool for in-home presentations or for use in advertising and website development.
Use the warranty calculator to help you provide relevant warranty coverage. Find a professional roofing contractor. Learn more about CertainTeed and who to contact.
Available via the iTunes Store and the CertainTeed MyEDGE™ website: http://www.certainteed-myedge.com 38
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www.certainteed.com
Colorview®
Colorview® Mobile app
Trying out different style and color combinations has never been easier
ColorView Mobile is the IOS version of CertainTeed's popular ColorView desktop application
Website: www.certainteed.com/colorview
Designed for the iPad, ColorView Mobile allows users to take an image of their home and "mask" over their existing roof with a layer of CertainTeed shingles. With dozens of designs and colors to choose from, ColorView Mobile is a wonderful tool that lets you visualize multiple looks for your roof, compare style options side by side, and save your designs to your iPad photo roll.
Incorporate this online tool into your sales presentation, enabling prospective customers to experiment with a variety of CertainTeed siding and roofing options in the comfort of their own home.
Choose from preloaded images or upload a photo of the homeowner’s house and overlay various shingle styles and colors. Quickly switch between any CertainTeed product/color combination with the click of a button. Available via the iTunes Store and the CertainTeed MyEDGE™ website: http://www.certainteed-myedge.com
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www.certainteed.com
Technical and Installation Information
Shingle Applicator Manual App
Website: www.certainteed.com
This app is a practical tool that brings the company’s roofing installation guide to
Useful chapters from the CertainTeed Shingle Applicator’s Manual are available
roofing professionals’ mobile devices for use whenever, wherever they need it.
in PDF format for downloading, as are tech data sheets, 3-part specifications,
CertainTeed is the only roofing manufacturer to offer this type of app
technical bulletins, code compliance documents and other technical information.
The user-friendly app offers quick reference guides to detailed installation instructions and helpful product videos of CertainTeed’s entire shingle product line, including Three-tab shingles, Patriot®, Landmark®, Hatteras®, Presidential®, Independence®, Highland Slate®, Grand Manor®, and Carriage House®. The education-based app is formatted for use on the iPhone, iPad and all Android devices. Available via the Google Play Store, the iTunes Store and the CertainTeed MyEDGE™ website: http://www.certainteed-myedge.com
QR Code for Android
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QR Code for Apple
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www.certainteed.com
website marketing
Certaspec™Online
Home Service Website Solutions
CertainTeed’s free online Roofing System Specification Tool for architects, contractors and building design professionals
Powered by ViewSource Inc.
Website: www.HomeServicesSites.com/CertainTeed
Website: www.certainteed.com/certaspec
Phone: 800-497-4171
Produce professional and complete job submittal packages with ease.
Are you satisfied with your Internet marketing results?
Quickly select commercial and shingle products from a drop-down menu.
If you answered “No” or “I Don’t Know”, don’t lower your
Automatically generate a report of the “green”values for products specified.
expectations, raise them with Home Service Website Solutions. In partnership with CertainTeed, we are proud to provide you with the web marketing resources you need to stand out from the crowd. Our program is much more than a website. It is a proven game plan to beat your competition with savvy web marketing. We accomplish this by building you a better website — one that not only looks great and is easy to use, but also ranks well with the all important search engines. • One website for all devices • Site marketing •C ontinuous monitoring leads to continuous improvement CertainTeed Credentialed Contractors receive exclusive program benefits including: • Exclusive Website Tools & Content • Exclusive Program Discounts • Exclusive CertainTeed Designs
Finally, an
•U nlimited Pages for SELECT ShingleMaster and Gold Star Contractors
Log on to the MyEDGE website for more details.
Online Marketing Solution
designed for YOU.
Are you satisfied with your Internet marketing results? If you answered “No” or “I Don’t Know”, don’t lower your expectati
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them! There is now a better way with Home Service Website Solutions. We understand that roofing contractors have di
45 more than just residential roofing services, such as home repair and renovation or comm marketing needs. Maybe you offer
roofing? Your service area may be large or small. Whatever your situation is we’re here to help. In partnership with CertainTe
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business software and aerial imagery
Marketsharp®
Eagleview® Technologies
Website: www.marketsharp.com/demo Phone: 800-335-4254 ext.1
Website: www.eagleview.com/certainteed
Get more cost effective leads
patent-pending software. EagleView’s reports provide the
Gain additional repeat and referral business.
most accurate measurements and serve as a sales, marketing
EagleView® offers 3D aerial roof measurements using proprietary
Make better decisions with eye-opening sales and management reports.
and production tool allowing contractors to increase their profitability. EagleView roof and wall reports provide detailed measurements
Edit and print 200+ preformatted industry-specific forms, marketing campaigns, documents or create your own.
for roofing, siding, painting, doors, windows and more.
Simplify lead/job tracking and management.
The full CertainTeed product line is preloaded into the EagleView
Access your data anywhere at anytime with web-based secure technology.
EagleView Technologies offer special Gold pricing to CertainTeed credentialed companies.
Measurements flow seamlessly into EagleView Estimator for precise estimates and proposals.
Estimator allowing contractors to create an accurate bill of materials.
Take advantage of ongoing training and support. Get started for as low as $60 a month. Register for our next educational webinar at www.marketsharp.com/webinar 10% discount for ShingleMaster™ and SELECT ShingleMaster™ companies.
20-30-CT-STD Standard Edition - $1,495 20-30-CT-SPED Special Edition - $2,995 20-30-CT-PED Premium Edition - $8,495 $500 discount for ShingleMaster™ and SELECT ShingleMaster™ companies.
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business software
HailStrike™
Acculynx™
An advanced weather forensics company offering the most innovative and cross-referenced analytic data available in the storm market today
Construction Management Software made simple
Website: www.hailstrike.com
There are 3 services that are offered: Annual HailStrike Membership - This includes an
H ! IL TM
STRIKE
interactive hail map of the United States, showing hail paths with the size of the hail, getting you to the best areas.
Website: www.acculynx.com Acculynx.com is a web-based comprehensive software for roofing, siding and specialty contractors. CRM, Estimating, Project Management, EagleView, Hailwatch and QuickBooks Integration are just a few of the many features of AccuLynx that can help contractors manage their business better.
$999 per year. AniSwath Credit - This features a colorized and fully animated heat map showing accurate detailed information on the probability of a storm, so you don't waste time chasing less affected areas. $149 per credit.
ShingleMaster™ and SELECT ShingleMaster™ companies receive the first 3 months service at 25% OFF regular pricing.
OneSite Reports - This service gives you documentation regarding storm activity for a specific address. You will be able to see the storm's strength, speed, direction, severity, and how long it lasted. $90 per report. Exclusive packages and pricing only for CertainTeed Credentialed contractors. Log on to the MyEDGE website for more details.
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business software
Roof Chief Profit-Based Software for the Roofing Contractor
Remodeler’s Business Tools Suite
Website: www.ct-chief.com
Don’t run your business in the dark
Roof Chief is a system that helps you run and grow your roofing business.
Remodeler’s Advantage, the leader in remodelers business education
Our internet-based software assists you as you win jobs – and then as you estimate
and consulting, delivers powerful cutting edge tools and lessons
and produce them. Roof Chief's main focus, however, is helping
in this value-packed kit.
you increase your profit on each job. Customizable to exactly what you do: your products, your services, your contracts, etc. We emphasize reaping the most reward for your work.
• Budget Development Tool • Direct Mail ROI Calculator • Company Valuation Calculator
805-797-4371
• Competitor Analysis Calculator
[email protected]
Package
Includes everything below on a thumb drive:
• How to Run Your Business So it Doesn’t Run You • Climbing The Ladder of Success
Monthly prices Regular Discounted Monthly Monthly Price Price for CertainTeed
Standard
$199
$199*
Professional
$249
$212
Premium
$499
$424
• 101 PowerTips (best-selling book) • The Remodeler’s Definitive Guide to Hiring • Employee Onboarding Checklist • The Remodeler’s Ultimate Blog Idea Generator • My Work Diary
*We do not discount this base price.
ShingleMaster and SELECT ShingleMaster companies are eligible to receive free set-up and 15% off the monthly price for life.
20-30-BTS Retail Price = $459 Discounted price for CertainTeed Credentialed Companies = $259 Log on to the MyEDGE website for more details.
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networks
Being a successful contractor requires skills that go well beyond the work you do on t h e r o o f . C e r t a i n Te e d o f f e r s t o o l s t h a t can help you improve your business and management techniques.
Networks that bring together facilitators and contractors from around the country to address business issues
Prosult™ Network Website: www.proofman.com Email:
[email protected]
Proof Management’s PROSULT Network is dedicated to helping the owners of smaller contracting firms reach the next level of their business. PROSULT is mentored by Monroe Porter, a bottom-line oriented management consultant specializing in small building trade contractors. The first thing PROSULT does for the new member is help understand costs. The focus then shifts to developing an organization that can support production and sales growth. This is accomplished through a board of directors approach where non-competing same-trade contractors support each other in setting and implementing strategic goals.
Certified Contractor’s Network Phone: 610-642-9505 Website: www.contractors.net
management res o u rc es
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Certified Contractor’s Network (CCN) offers proven contractor-specific training, delivered face-to-face and on-demand for contracting business owners and their sales, production and administrative employees to address current business needs while providing a high ROI. You’ll gain a reliable business partner that provides valuable resources – all delivered in a helpful and professional manner. 53
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networks
Bilingual™ America
Remodelers Advantage® Inc.
Founder and CEO: Richard González Website: www.bilingualamerica.com
Website: www.remodelersadvantage.com Phone: 301-490-5620 Email:
[email protected]
Revolutionize your communications and business with your Hispanic employees. Ricardo is an expert in Latino labor and business systems. Bilingual America offers the following courses to help you develop your company: Lideresexitosos™ This certified course teaches your Latino leaders to be effective leaders in the American enterprise. •T aught in Spanish to insure full assimilation of the material • Six hours of in-depth leadership training dealing with character and ethics, communications, organization, management and negotiation skills For more information: http://lideresexitosos.com Success with Hispanics™ We cannot effectively lead people we do not truly understand. This cultural leadership course is a deep journey into the mind and psyche of the Latino person and experience. You’ll learn business applications relating to labor managment and business communications with Latinos. This six-hour course includes a Certification Exam as well as a maintenance program that keeps you up-to-date on important issues in the Latino community. For more information: http://successwithhispanics.com
Remodelers Advantage is a consulting firm specializing in remodeling. They help business owners create companies that deliver above-average compensation, healthy net profit and an environment that allows for a full and balanced life. Remodelers Advantage Roundtables This is a network for remodeling firms producing $1,000,000+ in annual revenue. These groups provide an opportunity for contractors to share knowledge, procedures, experience and advice in an open, non-competitive environment. Join the other 200+ owners as they help one another create businesses that produce above-average profits consistently! Why reinvent the wheel? Strategic Business Consulting Many owners work diligently for years but are still not reaching their financial goals. Owners can find the help they need from our business consultants, who know and understand the challenges you face. We’ll work directly with you to provide practical techniques and effective processes, and help you develop a plan to move your company forward.
To receive a FREE consulation, email:
[email protected] 10% discount for ShingleMaster™ and SELECT ShingleMaster™ companies when they mention this code: CLCERT.
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company credentials
C e r t a i n Te e d c r e d e n t i a l s a r e a n excellent way to set yourself apart from the competition. Educational programs for salespersons and installers
ShingleMaster™
What’s In It for Your Company?
Knowledgeable employees
Comprehensive coverage of shingle technology and installation topics Company credentials build trust with your prospective customers and help you close more sales
Show prospective customers your company is committed to craftsmanship and professionalism
CertainTeed
Authorized to offer SureStart™ PLUS 3-STAR and 4-STAR Coverage Roofer’s Rewards – FREE SureStart PLUS warranties every year
Exclusive access to CustomerTrackRecord, CertainTeed’s independent customer-satisfaction and problem-detection survey Marketing and sales support that highlights your company credential Listing on CertainTeed’s “Find a Pro” website
Benefits of participation: Tr a d e a n d p r o d u c t k n o w l e d g e Sales and marketing support Exclusive offers and discounts Extended warranties Roofer ’s Rewards™ C u s t o m e r Tr a c k R e c o r d ™
credential res o u rc e s
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company credentials
benefits of participating
Select ShingleMaster™
Surestart™ Plus
This is the highest level credential a company can earn. Achieving SELECT status tells customers you’re one of the best in the business
CertainTeed
Offer SureStart™ PLUS extended warranties when you install an Integrity Roof System™. Very few of your competitors can offer this to their customers, and it provides extra peace of mind that helps build trust as well as justify your price.
What’s In It for Your Company?
The Extra Measure of Protection
Highest required number of tested installers and supervisors in the industry
Leverage your credentials and increase your profits by including SureStart PLUS.
Standardized workmanship and knowledgeable salespeople
Exclusive ability to offer all three levels of SureStart™ PLUS Roofer’s Rewards – FREE SureStart PLUS warranties every year
Give your customers peace of mind with the best warranty coverage. Earn Roofer’s Rewards dollars when you register SureStart PLUS warranties. Extended Transferable Coverage.
Exclusive access to CustomerTrackRecord, CertainTeed’s independent customer-satisfaction and problem-detection survey
Lifetime Shingles
Marketing and sales support that highlights your company credential Priority listing on CertainTeed’s “Find a Pro” website
3-STAR 4-STAR 5-STAR Coverage Coverage Coverage 20 years 50 years* 50 years**
Non-Prorated Coverage
4
4
4
Materials & Labor
4
4
4
Tear-off
4
4
4
4
4
Disposal
Workmanship
4***
NOTE: XT™ 25, XT™ 30 and Patriot™ shingles carry 10 years with 3-STAR, 20 years with 4-STAR and 25 years with 5-STAR coverage including the features as indicated above.
* Applies to single-family detached houses. Duration for all other types of structures is limited to 25 years. ** Applies to single-family detached houses. Duration for all other types of structures is limited to 30 years. *** Workmanship is covered for 25 years.
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company credentials
Silver Star
Gold Star
Silver Star Contractors meet the stringent requirements for workmanship and financial stability set by CertainTeed Commercial Roofing. And they have a proven record of quality workmanship and good business practices.
Gold Star Contractors have earned the highest credential offered by CertainTeed for commercial roofing contractors. Only a limited number of contractors qualify for this prestigious credential. They have been carefully selected by CertainTeed to have an established record of high-quality workmanship, expertise, and reliability.
Benefits of the program include: M Offer No-Dollar-Limit (NDL) warranties up to 12 years M Access to MyEDGE website for business support tools To become a Silver Star Contractor, your company must: M Carry workers’ compensation and liability insurance coverage and be properly licensed M H ave been in business at least three years, OR CertainTeed must have inspected at least three roofing projects M S ubmit a complete company credit history and be credit-worthy based on CertainTeed’s sole determination M Must adhere to the code of ethics specified by CertainTeed
Benefits of the program include: M Offer No-Dollar-Limit (NDL) warranties up to 25 years M Offer Integrity Coverage Warranties M Access to MyEDGE website for support tools To become a Gold Star Contractor you must: M Carry workers’ compensation and liability insurance coverage and be properly licensed M T he company must have been doing business under the current name for no less than 5 years and CertainTeed must have inspected at least three roofing projects M S ubmit a complete company credit history and be credit-worthy based on CertainTeed’s sole determination M H ave a minimum of $1 million bonding capability or the financial resources to acquire that capability M M ust adhere to the code of ethics specified by CertainTeed
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benefits of participating
MyEDGE™
Find a Pro
The MyEDGE™ website is exclusively for ShingleMaster™, SELECT ShingleMaster™, Silver Star and Gold Star Companies
Website: www.certainteed.com
Website: www.certainteed-myedge.com
geographic area. Only credentialed companies are listed on this site, which provides
This website for credentialed companies provides convenient one-stop online access to a variety of business-building resources, including:
a number of benefits:
Sales and Marketing materials
This site gives homeowners access to a listing of credentialed contractors in their
Access to an ongoing source of leads Allows consumers to link directly to your company website or contact you
Literature ordering
Elevated status as one of the top contractors in a given area
Training and education SureStart™ PLUS and NDL warranty registration
Highlights your Customer TrackRecord™ ratings
Customer TrackRecord™ Exclusive offers and discounts Promotions and rebates Videos and APPs
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benefits of participating
Customer TrackRecord™
RoofingResponsibly™
Website: www.certainteed.com/trackrecord
Over 12 million tons of asphalt shingle waste go into landfills.
Track your customers’ satisfaction
Now there is an option to keep those old shingles out of the landfill and
Valuable customer feedback service and problem-detection tool based on your customers’ evaluation of your overall performance.
set you apart from other roofing contractors by offering a new, green,
Give the surveys to your customers, they send the completed surveys directly to CertainTeed and we tabulate the results.
No added Cost! Big added Value!
CertainTeed automatically sends a survey to consumers for all SurStart™ PLUS warranted roofs.
roofs into materials for road paving. It’s easy to participate in the program and
environmentally-friendly solution.
CertainTeed’s RoofingRESPONSIBLY program includes the recycling of torn-off the best part…it costs about the same as a typical dumpster and disposal
Measure your crew’s performance and print out your ratings to use as a strong sales referral.
fees, but means much more to homeowners and the planet.
20-30-217 TrackRecord Homeowner Brochure - FREE
we will place a RoofingRESPONSIBLY icon on your contractor locator
20-30-226 TrackRecord Survey - FREE
listing along with your credentials.
If you are a CertainTeed SELECT ShingleMaster™ or ShingleMaster™
Ce r t a i nTe e d
Customer TrackRecord ™
Custom er Trac kRecor d
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Survey Respondent Information
Roofing Contractor Name Roofing Contractor Address Property Owner Name
Property Owner Signature
Property Address
Property Owner Phone
Please check the box that best describes your experience in the following areas. Your feedback will be shared with the contractor.
™
Survey Answer Key 1=Significantly Below Expectation 2=Slightly Below Expectation 3=Met Expectation 4=Slightly Above Expectation 5=Significantly Above Expectation
A. Satisfaction with the company’s Communication: 1. Sufficient information was provided on product and workmanship warranties, materials to be used, or options on roof products and systems. 2. Specifics were given to help you understand and be prepared for the work to be performed.
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B. Satisfaction with the company’s Professionalism: 1. The company presents a professional image.
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epea The C ts Its 2. The company employees were courteous. ustom elf er Trac contra kRec ctor ’s C. Satisfaction with the Timeliness of the project: ord perfor feedba mance service qu ck, w antifi 1. Considering reasonable delays caused by the weather, was the scheduled start date met? hich contra by us es is If not, ing hi base ctor du yo ur was a rescheduled start date communicated on a timely basis? s prev d on Your 2. Once under way, was the job completed in the time period promised? their ious contra ring the co expe custom urse ctor ’s rienc much of the ers’ will es with he va work D. Satisfaction with the company’s Responsiveness: lues cu ingness to that object he di partic stom ive hi d 1. The company was accessible and responsive to comments, requests for information for th er feed ipate story past em. of ho show or changes. back custom w wel s how , and ers – expe l the re he’s and a ct on met th sults your strong the company’s Workmanship: are with e expeE. Satisfaction job. anjob met the standards described in your job agreement. indica How ct1.atThe tion of io finished Does of what2. Thens site was cleaned up. it Wo Each you job can rk? proper ty ow contra F. Satisfaction with the Caring exhibited by the company: ner fil ctor ’s ls ou perfor workm 1. Equipment placement and job performance caused only minor inconveniences to you mance t a survey ansh and your neighbors. ip. Cer that ra contra base d on tainTe tes th 2. Proper care was demonstrated for your property. ctor. pr e ed Th ofessi perfor is allo tabula onalis mance ws hi te s m an the re m to improv and ad d G. Considering all factors, please rate your overall level of satisfaction with this company. m su on lts emen dress itor hi for th t. After any ar s com e we re eas th panyH. Based on your experience with this company, would you recommend or refer them to others? Yes ceive ’s at ne entere your ed d into co No m our an each pleted Janu nual ary. O random survey, yo survey nly th ur dr na are el awing, ose w meASK CertainTeed Corporation ABOUT ALL OF OUR OTHER CERTAINTEED® PRODUCTS AND SYSTEMS: igible $500 will be ho w hi co . — a ni ch ta If we mplet P.O. Box 860 kes select ce pa e and Two pr Oac FIN Valley Forge, PA 19482 yoff fo your subm R Opl eG • S I D I N G • T R I M • D E C K I N G • R A I L I N G • F E N C E • F O U N D A T I O N S ize w name, r sim inners it G Prize thYeP S U M • C E I L I N G S • I N S U L A T I O N • P I P E ply sh you w will be winne ar Professional: 800-233-8990 ill in rs g your receiv select web site at ’ names w e ed an th www.certainteed.com http://blog.certainteed.com Consumer: 800-782-8777 ou ghts. ill be d notif www the na anno .certa ied. mes unce inteed © 1/14 CertainTeed Corporation, Printed in the U.S.A. of d on stam .com Code No. 20-30-226 the C ped en prize win . Ano ners ertain velop ther w Certa is to Teed to: inTeed ay to send ob , P.O. a selfAttn.: Box 20 addres tain Custo 126, mer sed, Tr Le ac hi A Re kRec gh Va ord™ cord lley, PA . of Qu 1800 When 2, ality you ch histor oose y, you a can re contractor roofing st as with a profe su strong red th ssiona at yo l. TrackR u’ve ecord chos en a true
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benefits of participating
Ford Vehicle Program Significant savings exclusively for credentialed companies Save $$$ using CertainTeed’s corporate discounts
Contractor’s EDGE University In today’s competitive roofing industry, you can’t ever stop learning new ways to improve, manage and market your contracting business. That’s why Contractor’s EDGE™ University makes such a difference, giving you instant access to innovative business improvement know-how and time-saving, money-making ideas from successful contractors across America. Exclusively for credentialed companies. ExclusivE OffEr
Log onto MyEDGE™ website.
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s, , form d ining re s, tra ely offe p ti ess lusiv aled Busin ore. Exc credenti a year! m d 00 more and inTee r only $1 osts ta r ally c get a full e to C anies fo d r norm cente money an y paying p g m in o b arn c ent. rning u save this le
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To learn more about this exceptional program between CertainTeed Roofing and the Ford Motor Company, please refer to the program details and substantial discounts on the MyEDGE Website.
va ac ofin rs Ad d Ro contr t and help odele inTee n er to Certa er of Rem veme ased togeth ss impro rt o g is ple p in p d su r ork usine inTee gh ou ars, w ous b ility. Certa throu 20 ye ntinu le b o b a c ila fit ve Inc. of pro e offer ava achie tage iv levels dvan s r A lu e h rs hig is exc emodele ke th to ma hip with R ers g partn ation Roofin Teed form ertain ore in cal C m lo r r o u F learn tact yo om to ersity. e con ager. niv dge.c Pleas Man -mye EDGE™ U d ry e ito te r’s Terr ertain ontracto ww.c in C Visit w to enroll or more
Improve yo ur business in just 60 minutes a week To
help you ma ke the most of every minu you invest in te learning, Co ntractor ’s ED University lets GE you choose guided or sel formats — eve f-paced rything from in-depth tra modules an ining d webinars to podcasts, and ready-toresearch use forms. Plus, special tracks let you lea rning zero in on the exact topics business are or as that matte r most to you now, including right : • Financial and manage ment plann • Production ing strategies an d manageme • Marketing nt and sales • Human res ources and training • Strategic bu siness plann ing • Family-own ed business issues • Work-life balance • Insights fro m industry lea ders and exp • And more! erts
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Just one ho ur your produc a week can boost tivity, profi tability an peace of m d ind!
Why reinvent the wheel? Through Co EDGE™Univ ntractor ’s ersity, you an d your produ team, acco ction unting staff, managers an ing personn d marketel can turn co ntinuous lea personal sat rning into isfaction an d business success. Access to the resource libr ary: New ma added all the terials time — white papers, audio courses, tra ining modu les and much help you bu more to ild the experi ence of rem and industry odelers experts into your business . On-the-go lea rning: Podc asts can tur a few minutes n even on a break or on the roa profitable ne d into w business skills and ins ights. Ready-to-u se materials : Proven for and processe ms , gu ides s instantly he lp you save improve op time, erations and reduce errors .
shoponline @ certainteed.com/brc
promotions
C e r t a i n Te e d p r o m o t i o n s h e l p y o u give back to your community and also reward you at the same time. Participation in the community Rewarding members of the U.S. military and AARP members Rewarding contractors for s u p p o r t i n g C e r t a i n Te e d
Homes for Our Troops Homes for Our Troops (HFOT) is a privately funded nonprofit organization building specially adapted, mortgage-free homes nationwide for the most severely injured Veterans from Iraq and Afghanistan Website: www.homesforourtroops.org (508) 823-3300 Most of these Veterans are multiple amputees, paraplegic, quadriplegic or suffered severe traumatic brain injury. These homes restore some of the freedom and independence our Veterans sacrificed defending ours, and enable them to focus on their family, recovery, and rebuilding their lives. It is an honor and privilege for CertainTeed to support the noble efforts of Homes for Our Troops. CertainTeed donates the roofing materials for the homes that are built around the country. We hope your company can take part also by lending a hand to this endeavor. Being a contributor allows each of us in some small way to help those veterans who have dutifully served our country and given so much of themselves in doing so. In addition to the gratification of contributing, if your company installs a roof for Homes for Our Troops, it will be mentioned as the workforce donor in a press release from CertainTeed which covers your local area.
promotions 68
Contact your local CertainTeed representative to learn more about this.
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promotions
Roofs for the Red, White & Blue Plus The Silver Too Website: www.certainteed.com/roofs4rwbps2 From January 1 - December 31, 2015 all members of the U.S. Military
No Limits CertainTeed rewards you for your support with unlimited cash rebates on all of your purchases of eligible roofing products, throughout the entire year.
or AARP who hire a CertainTeed Credentialed Roofing Company to install an Integrity Roof System™ covered by a SureStart® PLUS warranty on their home are eligible to receive a $250 Cabela's gift card. 20-30-399 ShingleMasters™ and SELECT ShingleMasters™ can order promotion information sheets from
ROOFS FOR THE RED, WHITE & BLUE PLUS THE SILVER TOO!
the MyEDGE™ website to include in their sales proposals.
A DISCOUNT FOR MEMBERS OF THE U.S. MILITARY* AND AARP AVAILABLE EXCLUSIVELY THROUGH CERTAINTEED CREDENTIALED CONTRACTORS
CertainTeed Roofing is contributing to those who serve, plus those who are older.
Receive a $250 Cabela’s® gift card for your CertainTeed Integrity Roof System™
Offer only for members of the U.S. Military and AARP who hire a CertainTeed Credentialed Contractor to install an Integrity Roof System™ with SureStart™ PLUS warranty coverage on their house.
GO TO WWW.CERTAINTEED.COM/ROOFS4RWBPS2 TO GET MORE DETAILS AND THE DISCOUNT FORM.
Valid in the U.S. only. Limit one gift card per qualifying individual. Limit one gift card per Integrity Roof System™ with SureStart™ PLUS warranty coverage installed by a CertainTeed Credentialed Contractor between January 1, 2015 and December 31, 2015. Discount form must be received by January 31, 2016. Improper redemption or use constitutes fraud and may result in federal prosecution under the U.S. mail fraud statutes (Title 18, USC 1341 and 1342). CertainTeed reserves the right to audit all submissions of discount forms and the right to cancel or modify the discount program at any time. * All Active, Veterans and Retirees of the U.S. Military are eligible.
For additional details and a list of eligible products please log on to the MyEDGE™ Site.
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Do not fill out form – photocopy and you will always have one on hand. 1. Shop online: Go to www.certainteed.com/brc 2. Fax: Fax your completed order form to: 610-861-3870 3. Mail: Mail your completed order form (include payment, if necessary) to: Business Resources Catalog CertainTeed Corporation/RPG, P.O. Box 20126, Lehigh Valley, PA 18002-0126
Please Tell Us I am primarily a:
roofing contractor
remodeling contractor
builder
material supplier
construction specifier or architect
other
Mailing Label Information Name
Company Name
Address (No P.O. Boxes)
City
State Zip
-
-
Telephone Fax
E-Mail Address
-
-
Imprinting Information (limit 22 characters per line including spaces and punctuation, maximum 4 lines)
INSIDE BACK COVER
Line 1 Line 2 Line 3 Line 4
Item No.
Description
Quantity
Shipping Method
Size
Cost Each
Total Cost
SUBTOTAL
$
RUSH SHIPPING CHARGES
$
TOTAL
$
Standard – Items are shipped via UPS Ground – FREE! 2nd Day – Items are shipped via UPS 2nd Day – $25.00 charge (Mon-Fri only, orders must be received by 12:00 pm EST) Next Day – Items are shipped via UPS Priority Overnight – $35.00 charge (Mon-Fri only, orders must be received by 12:00 pm EST)
Payment Information Check/Money Order enclosed (make your check/money order payable to: CertainTeed Corporation) Credit Card* (please complete information below): MasterCard Visa Discover American Express Account Number
Exp. Date
/ Authorized Signature
*Credit card will be billed by DataWorks International
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